People will sit down to read a magazine: a longer story is now given the time it needs. A magazine exudes luxury: you show that you want to spoil your customers with something beautiful.

A magazine that falls on the mat immediately stands out among the ‘normal’ advertising leaflets , and is a coffee-table keepsake. In short, your message remains within reach for longer. And if you make it a regular issue, people will even look forward to the next issue!

To measure is to know – and this is very easy with magazines, especially if you opt for a fixed frequency, for example monthly, quarterly or even weekly. The fixed frequency ensures that you can measure the effectiveness of your communication very accurately.